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When the European Union Commission released its regulatory proposal on artificial intelligence last month, much of the US policy community celebrated. Their praise was at least partly grounded in truth: The world’s most powerful democratic states haven’t sufficiently regulated AI and other emerging tech, and the document marked something of a step forward. Mostly, though, the proposal and responses to it underscore democracies’ confusing rhetoric on AI.

Over the past decade, high-level stated goals about regulating AI have often conflicted with the specifics of regulatory proposals, and what end-states should look like aren’t well-articulated in either case. Coherent and meaningful progress on developing internationally attractive democratic AI regulation, even as that may vary from country to country, begins with resolving the discourse’s many contradictions and unsubtle characterizations.

The EU Commission has touted its proposal as an AI regulation landmark. Executive vice president Margrethe Vestager said upon its release, “We think that this is urgent. We are the first on this planet to suggest this legal framework.” Thierry Breton, another commissioner, said the proposals “aim to strengthen Europe’s position as a global hub of excellence in AI from the lab to the market, ensure that AI in Europe respects our values and rules, and harness the potential of AI for industrial use.”

This is certainly better than many national governments, especially the US, stagnating on rules of the road for the companies, government agencies, and other institutions. AI is already widely used in the EU despite minimal oversight and accountability, whether for surveillance in Athens or operating buses in Málaga, Spain.

But to cast the EU’s regulation as “leading” simply because it’s first only masks the proposal’s many issues. This kind of rhetorical leap is one of the first challenges at hand with democratic AI strategy.

Of the many “specifics” in the 108-page proposal, its approach to regulating facial recognition is especially consequential. “The use of AI systems for ‘real-time’ remote biometric identification of natural persons in publicly accessible spaces for the purpose of law enforcement,” it reads, “is considered particularly intrusive in the rights and freedoms of the concerned persons,” as it can affect private life, “evoke a feeling of constant surveillance,” and “indirectly dissuade the exercise of the freedom of assembly and other fundamental rights.” At first glance, these words may signal alignment with the concerns of many activists and technology ethicists on the harms facial recognition can inflict on marginalized communities and grave mass-surveillance risks.

The commission then states, “The use of those systems for the purpose of law enforcement should therefore be prohibited.” However, it would allow exceptions in “three exhaustively listed and narrowly defined situations.” This is where the loopholes come into play.

The exceptions include situations that “involve the search for potential victims of crime, including missing children; certain threats to the life or physical safety of natural persons or of a terrorist attack; and the detection, localization, identification or prosecution of perpetrators or suspects of the criminal offenses.” This language, for all that the scenarios are described as “narrowly defined,” offers myriad justifications for law enforcement to deploy facial recognition as it wishes. Permitting its use in the “identification” of “perpetrators or suspects” of criminal offenses, for example, would allow precisely the kind of discriminatory uses of often racist and sexist facial-recognition algorithms that activists have long warned about.

The EU’s privacy watchdog, the European Data Protection Supervisor, quickly pounced on this. “A stricter approach is necessary given that remote biometric identification, where AI may contribute to unprecedented developments, presents extremely high risks of deep and non-democratic intrusion into individuals’ private lives,” the EDPS statement read. Sarah Chander from the nonprofit organization European Digital Rights described the proposal to the Verge as “a veneer of fundamental rights protection.” Others have noted how these exceptions mirror legislation in the US that on the surface appears to restrict facial recognition use but in fact has many broad carve-outs.